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US department store features adorable gay couple in festive season ad

By Nick Bond

US department store chain Kohl’s have debuted their festive season ad campaign, titled ‘Celebrate Togetherness’ – and the campaign has an adorable, interracial gay couple as its focus.

The ad features a large, diverse family getting together for Thanksgiving and celebrating together around the dinner table – among them, a handsome male pair, toasting the table arm in arm:

And in a move that seems to suggest this is more than mere gay tokenism, the ad opens with a picture of their extended family tree – with the gay couple placed firmly in the middle. Perhaps we’ll see more of them as the campaign progresses?
Kohls 2

Happily, there doesn’t seem to have been any backlash about the ad as yet. Viewers have been tweeting their approval since it debuted yesterday:

https://twitter.com/SaraJBenincasa/status/666698039403393024

https://twitter.com/whtvrberlyn/status/666442095712976897

https://twitter.com/JakeLX/status/665020410715500545

It’s been a good week for diversity in advertising – just the other day Barbie unveiled their first-ever advert featuring a young boy (and he totally stole the show).

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