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Nigella’s ‘microwave’ pronunciation nominated for must-see moment at Bafta TV Awards

The gay icon could be on to a (ahem) ding-er!

By Thomas Stichbury

Words: Thomas Stichbury

When we weren’t bleaching our hair, baking banana bread or optimistically buying home workout gear destined to gather dust – a set of resistance bands can quite easily be fashioned into a makeshift washing line, mind– most of us found safe haven during the various lockdowns by turning on our television sets.

Last year, more so than ever, TV provided a much-needed escape from the real (in this case, pandemic-ravaged) world by giving us moments of pure, unadulterated magic to cling onto – like Nigella Lawson’s pronunciation of ‘microwave’. Has “mee-cro-wah-vay” become anyone else’s safe word? Followed by a swift, sharp “ding!”? Just me then…

Nigella served up a moreish, oh-so-memeable feast with that simple utterance on her cooking show Nigella: Cook, Eat, Repeat and as well as being the telly treat we all deserve, it is one of six nominees up for the Virgin Media Must-See Moment award – the only gong voted for by the British public – at this year’s Bafta TV Awards.

Everyone’s favourite food fondler faces stiff competition from the likes of dance group Diversity, for their powerful – and much-complained about *facepalm*– Black Lives Matter-inspired performance on Britain’s Got Talent, and Netflix’s Bridgeton (sadly not for any intimate scenes involving Regé-Jean Page).

The shortlist was decided by a panel of independent media experts – of which Attitude was a part – and only programmes that aired in 2020 were eligible.

The winner will be announced during the Virgin Media Bafta TV Awards on 6 June 2021, hosted by Richard Ayoade.

A full list of the nominees is below [spoiler alert]. 

Netflix, Bridgerton – Penelope is revealed as Lady Whistledown

ITV1, Britain’s Got Talent – Diversity perform a routine inspired by the events of 2020

BBC One, EastEnders – Gray kills Chantelle

Channel 4, Gogglebox – Reactions to Boris Johnson’s press conference

BBC Two, Nigella: Cook, Eat, Repeat – “Mee-cro-wah-vay”

Disney+, The Mandalorian – Luke Skywalker appears

Members of the public can vote for their favourite Must-See Moment online and enter the chance to win a Big BAFTA Night In with Virgin Media at

Voting opens from 8am on 27 April 2021 until 5pm on 24th May 2021.