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Tyler Maher in Diesel underwear for Attitude collectible cover

By Joseph Kocharian

For our September Style issue, out now, we have a special collector’s edition second cover: Tyler Maher takes us to the fairground in his Diesel Hero Fit underwear, photographed by Leigh Keily.

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Diesel have gone technical with Hero Fit underwear, focusing on a contour-defining fit with a naturally breathable cotton stretch fabric. The contours of the body are defined and lifted at the back while also shaping things at the front – all in a wide range of colours.

Nicola Formichetti and Diesel are also encouraging followers to post a selfie wearing Diesel Hero Fit underwear on social media using the hashtag #DIESELHERO for the chance to model in their next campaign. Our model Tyler Maher is one of the stars of the current campaign- you can see some of our favourites here and some rather provocative videos from the brand here.


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Fashion by Joseph Kocharian

Model Tyler Maher at Storm Models
Hair by Matt Ryan Jones using Bumble and Bumble
Make up by by Oonah Anderson using Tom Ford Beauty
Fashion Assistants Nick Byam and Bruce Parkes