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STYLE: F&F SS15 Campaign

By Joseph Kocharian

F&F are taking us to warmed climes for their Spring Summer ’15. Shot in the Durmont dunes of the Nevada desert by Frederic Pinet and model David Rosenberg, who has modelled for Chanel, F&F are continuing to ramp up their fashion credentials, producing season after season of great pieces.

The feel for F&F is utilitarian, including plenty of laidback relaxed styles. A standout is the lightweight bomber jacket in orange –  (£30) a popular colour on the runway this season – mixed with light neutrals for the warmer weather.  Our favourite has to be the white knitted polo (£12): it’s crisp and clean and has been teamed with loose fitting linen trousers and sandals for a really fresh summer look.

We love the collection’s price point, and its tailoring- preppy suits coming in pastels, digital prints and mixed fabrics. Super looking, super affordable (starting at £29 for a whole suit and £9 for trousers) – just what you want.

F&F Bomber Jacket £30 Shirt £16 Chinos £12 Sandals £20

F&F Bomber jacket, £30, shirt £16, chinos £12, sandals £20

 

F&F Knitted Polo £12 Linen Trouser £20

F&F Knitted Polo £12, Linen trousers £20

 

Check out F&F’s offerings at f-f.com

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