BA Euroflyer returns as partner of the PEUGEOT Attitude PRIDE Awards Europe
The Gatwick-based subsidiary of British Airways will fly in three of the 10 winners of this year's awards ceremony, held on 3 July
BA Euroflyer has returned for a second year as official flight partner of the PEUGEOT Attitude PRIDE Awards Europe, supported by British Airways, continuing its year-round collaboration with Attitude to honour the LGBTQ+ community’s unsung heroes across the continent.
The Gatwick-based subsidiary of British Airways flew three European winners to London Gatwick for 2025’s ceremony.
Among those who made the journey were Spanish trans rights pioneer and senator Carla Antonelli, French LGBTQ+ community leader Erwann Le Hô, and Tunisian-Maltese refugee advocate Mohamed Ali ‘Dali’ Aguerbi.
That commitment continues this year, as the airline once again plays a central role in bringing European nominees to London to be celebrated.
Karen Hilton, managing director of BA Euroflyer and Gatwick Ground Services, said: “We’re proud to partner with Attitude again to help spotlight Pride celebrations across the many European destinations served from London Gatwick.
“We’re also delighted to welcome the winners of this year’s Attitude PRIDE Awards Europe on board BA Euroflyer flights, as they journey to London to celebrate and recognise their achievements.”
“Having BA Euroflyer alongside us for a second year means we can continue to cast our net wide” – Attitude publisher Darren Styles OBE
Attitude publisher Darren Styles OBE said: “Now in our landmark tenth year, the Attitude PRIDE Awards Europe remain the original and the best – and having BA Euroflyer alongside us for a second year means we can continue to cast our net wide for real-life heroes from right across the continent.
“At a time when the conversation around diversity and inclusion is louder and more global than ever, this partnership sends exactly the right message.”
The 2026 PEUGEOT Attitude PRIDE Awards Europe, supported by British Airways, will take place on 3 July at The Chancery Rosewood in London’s Mayfair. A call for nominations will be announced shortly.