Nick Grimshaw and Cara Delevigne are among the stars backing a new environmental campaign to reduce plastic waste.
The LGBT stars are among those lending their voices to Sky Ocean Rescue and Project O’s #PassOnPlastic campaign encouraging people to reduce the amount of plastic they use.
Kate Moss, Harry Kane, Cara Delevingne, Sienna Miller, Rita Ora, HRH Princess Eugenie of York, Fearne Cotton, Ronnie Wood, Will Poulter and Bob Geldof have each designed a reusable limited-edition product range to inspire people to choose environmentally-friendly alternatives to plastic products.
From left to right: Resuable bottles designed by Sienna Miller, Bob Geldof, Fearne Cotton Cara Delevingne, Rita Ora, Kate Moss, Will Poulter and Ronnie Wood
It comes as research by Sky Ocean Rescue has revealed that the UK consumes 10.7bn single-use plastic bags, 14.1bn drinks bottles, more than 4bn hot drink cups, 1.5bn throwaway cutlery sets and 12.2bn single-use lunch packages in a single year.
The Pass On Plastic range provides alternatives to these products, helping everyone make simple everyday changes to stop our oceans from drowning in plastic.
The special edition products offer reusable versions of the five most common single-use plastic items currently contributing to the quarter of a tonne of plastic entering our oceans every second.
Cara Delevingne’s art pop design conceals sea creatures within plastic bubbles, bringing their plight at the hands of single-use plastic to life.
Each artwork was created with a bespoke ocean-related design for the new Pass On Plastic range, which includes a reusable water bottle, a coffee cup, a tote bag, an on-the-go cutlery set and a three-piece beeswax wrap set – an alternative to cling film.
All proceeds from the range will go to initiatives protecting ocean health, including Sky Ocean Rescue’s partnership with WWF-UK, which funds marine protection areas covering 400,000km2 of our oceans.