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Ru Paul’s ‘Milk’ joins Bette Midler, and Beth Ditto in new Marc Jacobs campaign

By Joseph Kocharian

Bette Middler has been joined by a slew of celebrities for the latest Marc Jacobs campaign. As well as top models such as Alek Wek, Bella Hadid, and new creatives,  the campaign also focuses on celebrities and their spouses.

The Gossip’s Beth Ditto and  her wife Kristin and Ru Paul’s Drag Race star Milk and boyfriend grace the campaign shot by David Sims.

Marc Jacobs’ personal Instagram had very personal messages from both the designer and Milk:


One night while watching RuPaul’s Drag Race I recognized one of our men’s sweaters on a tall, handsome contestant. His unique, artistic drag sensibility reminded me so much of the amazing drag characters of my club days at The Pyramid, Copacabana and other New York haunts I used to frequent.

Upon realizing that Dan Donigan was MILK (who used to work with us at Marc Jacobs), I started following @bigandmilky on @Instagram. Today I share with you this portrait of Young American, Dan Donigan shot by David Sims for our Spring/Summer 2016 campaign as well as the touching direct message (DM) I received from Dan after “liking” one of his photographs: “Hey there! I want to start out by saying thank you!

When I started working for the MJ stores 5 years ago, I wasn’t sure what I wanted to do with my life. I was lost. All I knew was that I wanted to flex my creative muscle and most importantly, be happy. Working for your namesake company helped me along the way. It was living the summer of 2011 at the store in Ptown that opened my eyes to so many different outlets of what the art of drag could be. It wasn’t necessarily about female impersonation. It was about representing oneself in the most fabulous way, whether it be a Cher impersonator or throwing a shit ton of glitter on your face and dancing the night away in a basement!

Where I am now in my life is absolutely surreal. Of course I have worked my ass off along the way which has only made it that much tighter and easier to show off haha As a 15 year old little boy, I would never have thought I would be here, travelling around the world, putting on makeup, and performing for fans. I am blessed to have had the past I had, a life that pushed me to reach and strive for something unknown yet better!

Long story short(ish)…Thank you for following me and contributing to my creative life. It really does mean a lot. Please feel free to shout whenever you would like to attend American Ballet Theatre. I know James, my boyfriend, would love to have you in the audience!!! Hope our paths cross soon!

Xox Milk aka Dan. And I hope they keep crossing… To quote RuPaul, “we’re all born naked and the rest is drag.” X, M.

Christina Ricci and  Sky Ferreira also make up the group for the campaign.





All Images | @themarcjacobs