Morning treat from our latest issue: Male Fragrances
The sun is out, so we thought we would show you a little bit of what’s in our latest issue, with Louis Smith on the cover. The style team tackled the power of the fragrance in our current style pages:
Men’s fragrances are big business these days, whether it be mega-watt movie stars such as Chris Pine fronting the new Armani Code fragrance, or jaw the dropping adonis’s oiled up for Versace Eros, every brand wants you to smell like them- Eau de toilettes your grooming legacy and akin to picking an investment piece such as a leather jacket or a watch they can stay with you for a long time, so it is important you pick your signature scent wisely-and pray it doesn’t get discontinued.
Pour Homme by Gucci for Men is a masculine and fern like, with sex appeal and attitude (it doesn’t harm that their campaign boy is Captain America himself, Chris Evans) Jo Malone London’s Pomegranate Noir is all about sensuality and daring, keeping it dark and enigmatic and, well, we will leave Donatella to explain Versace Pour Homme it’s for the ‘self assured and above all, attractive man who has a strong personality’ There’s us told…
Max- Gucci Guilty Pour Homme, 50ml £44.99 at the Fragrance Shop
Sahib- Jo Malone London Pomegranate Noir 30ml Cologne, £39
Dan- Versace Pour Homme, 100ml, £57
Photography by Daniel Jaems
Styling by Joseph Kocharian
Hair by Tom Berry using Bumble & Bumble
Make Up by Adam Burrell using Clinique
Styling Assistant: Nick Byam & Jonathan Pizzaro
Models
Maximilian Wefers and Sahib at Supa Model Management
Dan Hyman at Nevs
Check out the latest issue for more style and fashion, or our latest collections story from Tokyo or more of Daniel Jaems’ work here