Celebrities gathered to celebrate the opening of the Magnum Pleasure Store on London’s Regent’s Street.
Curated by Sink the Pink – who brought their bold and uninhibited ethos for a night of unadulterated pleasure – the party paid homage to uninhibited, true pleasure after it was revealed 47 per cent of the UK feel they are held back from enjoying pleasure through fear of judgement.
The party saw the likes of MNEK, Charlie King, Maya Jama, Daisy Lowe, Munroe Bergdof, Portia Freeman, Henry Holland and Nick Grimshaw.
Some of the Sink the Pink drag queens were also on hand to give the party that extra bit of queer that we all love and inspired people to join Magnum’s #TruetoPleasure movement.
The Magnum Pleasure Store is open until 31st August 2019, playing host to a curated program of creative and cultural events for pleasure seekers throughout the summer.
Check out some of the images below: