AussieBum is heading to Brighton Pride 2016

Men's swim and underwear brand AussieBum has announced today (July 1) that it will be partnering with Brighton Pride 2016 as official partner of the event's Wild Fruit Big Top Dance Tent. Brighton Pride Festival takes place on the weekend of August 5-7 and the LGBT event has become one of the biggest in the UK with nearly 300,000 people attending. This year's event is themed 'Carnival of Diversity: Uniting Nations' and AussieBum's Wild Fruit Big Top Dance is set to be one of the most popular attractions at the festival and will feature DJ performers Stonebridge, Freemasons, DJ Fresh and more. HERO_WJVintage_1 Jonny Marsh, AussieBum's Brand Product Manager said: "Brighton Pride is a fantastic celebration of community and diversity and a great match for AussieBum's values." He continued: "We're delighted to be supporting what is undoubtedly one of the biggest party events of the year in the UK at a time when the festival's message of unity and solidarity could not be more important." HERO_classic_1 Paul Kemp, Brighton Pride Community Interest Company, said: “Brighton Pride has evolved over the years with more communities coming together to celebrate every aspect of our city, regardless of sexuality, race, gender, age or ability. We are delighted that AussieBum has partnered with Brighton & Hove Pride to present the Wild Fruit Big Top Dance Tent’. HERO_Luxe_1 Last year’s Brighton & Hove Pride Festival raised a record breaking £100,000 for LGBT and HIV organisations and good causes across Sussex. Beneficiaries included Allsorts Youth Project, Lunch Positive, LGBT Community Safety Forum, MindOut, Peer Action and Clare Project. For tickets and more information about Brighton Pride 2016 visit More stories: 10 years on: Why Queer as Folk US was essential viewing Tom Daley shares adorable picture of of Dustin Lance Black in bed as pair reunite in London